Summary
Hulu and Disney Plus Increase the Price of their premium plans, while Disney Plus introduces a new bundle to the family.
In a strategic move by streaming giant Disney, the price hike for its cost structure has left people with a new addition. Both platforms, after announcing a possible merge by the end of the year, recently announced that they will be adjusting their subscription prices to accommodate a better and enhanced user experience and an evolving content landscape.
Applicable from October 12th, 2023, viewers can expect revised pricing and plan structure that supports the platforms’ growth in the streaming industry. Starting with Hulu, their basic plan will face no change, while the premium plan will be undergoing a little price hike.
As a streaming platform that entertains people of all ages, Hulu’s premium plan with no ads will be $17.99 instead of $14.99 per month. Moreover, ESPN+ Add-On on Hulu will also be seeing a change in cost, going from $9.99 a month to $10.99/month.
As for Hulu Live TV, the ad-supported plan will take a small leap from $69.99/month to $76.99/month, while the ad-free plan moves from $82.99/month to $89.99 a month.
Meanwhile, Disney Plus has introduced a new bundle to the family of existing bundles, which have been in demand ever since its launch. The new bundle, Duo Premium, offers Disney Plus (No Ads) and Hulu (No Ads) for only the price of $19.99/month, making the viewers froth and drool at their mouths at such a spectacular offer.
There will be a slight price increase for the standard and premium plans. Still, the basic subscription tier will remain consistent and continue to provide access to Disney’s extensive library of animated masterpieces, family movies, and original content. From October 12th, a slight price hike will be made for the basic package, going from $10.99/month to $13.99 per month, which offers HD video and simultaneous streaming on up to two devices.
Let’s take a closer and more defined look at the structure:
Subscription | Tier | Monthly | Annual |
---|---|---|---|
Disney+ | With Ads (No Change) | $7.99 | N/A |
No Ads* | $13.99 | $139.99 | |
Hulu | With Ads (No Change) | $7.99 | $79.99 |
No Ads* | $17.99 | N/A | |
Disney+ (With Ads) Add-On (No Change) | $2.00 | N/A | |
ESPN+ on Hulu Add-On* | $10.99 | N/A | |
Hulu + Live TV | With Ads* | $76.99 | N/A |
No Ads* | $89.99 | N/A | |
Bundle Offerings | Duo Premium: Disney+ (No Ads), Hulu (No Ads)^ – *NEW* | $19.99 | N/A |
Duo Basic: Disney+ (With Ads), Hulu (With Ads) (No Change) | $9.99 | N/A | |
Trio Premium: Disney+ (No Ads), Hulu (No Ads), ESPN+ (With Ads) | $24.99 | N/A | |
Trio Basic: Disney+ (With Ads), Hulu (With Ads), ESPN+ (With Ads)* | $14.99 | N/A |
- * Effective as of Wednesday, October 12th
- ^ Available beginning Wednesday, September 6th
Viewers were a bit perplexed to hear of the sudden changes. However, these strategic moves have been made to bring more high-quality content as the platforms continue to move forward with the latest trends in the streaming industry. With more advancements, subscribers can expect to witness more and more changes that are always with the positive intention of making the viewing experience the best.